[외국계 보험사] 커뮤니케이션 담당 과차장급

	2023-01-30

In Summary

• Developing and implementing a communication strategy for internal (i.e. employees) and external stakeholders (i.e. journalists, brokers/agents, clients, regulators)
• Developing, implementing and coordinating communication activities and campaigns
• Protecting the corporate brand and reputation
• Implementing communication strategies aligned with Regional Communications activities

Duties and responsibilities

Ÿ   Internal Communications

−          Develop internal messages to ensure that staff are briefed on regional and local priorities and actions

−          Manage communications through on/offline internal communications channels (email, intranet, hotline, face-to-face meetings, townhall) and evaluate channels

−          Develop and implement employee engagement activities and campaigns

−          Organize local townhall to facilitate the cascade strategic/tactical messaging for the success of the local business and the collaborative corporate culture

−          Support to develop and implement CSR activities as employees engagement opportunities

Ÿ   External Communication

−          Develop and implement a communication strategy that includes media outreach and social media content creation

−          Research and write press releases, and content for the company website and social media, infographics

−          Acquire and maintain a detailed knowledge of the company’s policies, principles, and strategies, and keep up-to-date with relevant developments

−          Arrange and coordinate press conferences, and plan events

−          Build and maintain relationships with journalists and key external role-players

−          Maintain a database of key journalists to contact for the distribution of press releases or in case of crisis management. Log all media contact for record purposes

−          Review and distribute a daily monitoring to all employees

−          Manage and work closely with PR agency

Ÿ   Brand Management

−          Act as the local brand guardian in ensuring the correct application of the brand across a variety of media

−          Communicate the regional communications team regarding branding guideline

Ÿ   Business Support

−          Work with business teams and attend business meetings to ensure a clear understanding of business needs to align marketing & communications plans with business needs/goals

−          Support to organize events e.g. seminars/roadshows with opinion formers/clients/brokers to demonstrate  value proposition

−          Timely update and provide corporate profile contents

Requirements and Qualifications

• Bachelor’s degree in English, Journalism, Marketing or Communications (Preferred)
• A minimum of 7 years experiences in PR agency and in-house communications (Essential)
• Extensive experience in internal and external communications
• Excellent verbal and written communications skills in Korean/English
• Content writing experience for all media platforms
• Work well under pressure and meets tight deadlines
• Meticulous attention to detail
• Strong teamwork and interpersonal skills
• Highly computer literate with capability in email, MS Office, and related business and communication tools